Costa Crociere

ElioVision

  • Commercial
  • Integrated
  • Social

Awards

How we overshadowed Europe's biggest festival with a parallel festival.

Let the Eliovision begin!

In a moment in which everyone's attention was on Eurovision, Costa decided to steal the show by creating his own parallel festival: the Eliovision.

First night, 12 points to Spain and France.

Eliovision came to life in 10 special slots during the 3 Eurovision live nights. The protagonist is the most eclectic and multi-talented band in Italy: Elio e le Storie Tese.

Second night, 12 points to Finland and the UK.

Each performance was inspired in styling and locations by a European country and hosted in a unique stage: the new Costa flagship.

Grand finale: 12 points to Germany, to Ireland and… to Italy!

Finally, the Eliovision ended during the final night of Eurovision, stealing the show.

And the Eurofans turned into Eliofans.

Costa Crociere Sanremo 2023
Plasmon Nessun dorma